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Rival
Scratch: CMO Interviews
Why do some businesses grow faster than others? What do the marketers leading them do differently? How can we learn from them to grow our own businesses and careers?
Scratch explores the world of challenger marketing - the thinkers and doers questioning the status quo and rewriting the marketing rule book ‘from scratch’. Each episode will dive deep into the experience and perspective of an industry thought leader to understand the unique insights and ideas that have powered their success. We will interview some of the biggest names in the marketing world - the people with the most...
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Ratings & Reviews
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5.0 stars from 39 ratings
A must!
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“On top of my library.
Bringing various/great voices with real insights.”
Helene je-I via Apple Podcasts ·
France ·
07/24/23
My go-to marketing pod!!!
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“Remarkable people from unique brands, journeying through deep, insightful conversations.
The differentiator in the podcast landscape today is not just the content, but the host. The ability to pull out meaningful questions and lean into the meaty part of a dialogue is artistry in its own right....”Read full review »
GarnR via Apple Podcasts ·
Great Britain ·
07/24/23
Marketing gem!💪
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“Love this pod, helps me stay super updated on the latest marketing agenda! The guys are doing great work, thanks for your commitment and excitement about the industry!!”
mrntlv via Apple Podcasts ·
Great Britain ·
07/24/23
Recent Episodes
In this episode, we are joined by Jose Moreno, the Chief Marketing Officer of USA Pickleball. USA Pickleball has come a long way from being a small organization with only a handful of employees a few years ago, to now being at the forefront of the fastest-growing sport in America. Their goal? -...
Published 04/17/24
Published 04/17/24
We are joined by Dylan Jones, the CMO of Podium Nutrition in this episode. Podium has evolved from a small CrossFit supplement brand to an emerging lifestyle performance brand, with ambitions to become the leading nutrition brand for Olympic athletes by the 2028 Los Angeles Olympics. One of the...
Published 04/03/24
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See hourly chart positions and more than 30 days of history.
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